About Us

Mission & Vision

OUr Mission

The First Tee is a youth sports organization whose mission is to grow the game of golf by transforming the experience that kids (and families) have with the sport. Since its inception in 1997, The First Tee has reached more than 15 million kids, positively impacting their lives. Reaching more than 5 million kids annually, The First Tee offers programs in all 50 states through: The National School Program in more than 10,000 elementary schools, 150 chapters at more than 1,200 golf courses and The First Tee DRIVE at 1,300 youth centers. The First Tee is expanding globally and currently offers programs at six international locations.

The First Tee of the Coachella Valley provides a safe, healthy, and positive environment to teach students golf skills through the 9 core values.

Our Vision

Fan Engagement: The First Tee is creating deeper connections with kids and families and making golf more fun, interactive and engaging.

Diversity & Inclusion: The First Tee is reaching kids of all ages and backgrounds and is the entry point for kids and families to learn about and experience the game.

Civic Responsibility : At The First Tee, more than 1,000 PGA & LPGA teaching professionals and 25,000 volunteers work together to teach kids The First Tee Nine Core Values and life skills that help shape and impact their lives. The First Tee Nine Core Values: Honesty, Integrity, Sportsmanship, Respect, Perseverance, Confidence, Responsibility, Courtesy and Judgment

STRONG FOUNDATION

We have a strong foundation on which to build. For 20 years, The First Tee has been changing the sport of golf and working to shape and impact the lives of kids. We are engaging the next generation of fans through unique golf experiences, signature events and strategic partnerships. The First Tee’s Founding Partners LPGA, the Masters Tournament, PGA of America, PGA TOUR and the USGA, our proud media partner, Golf Channel, and our honorary chair, President George W. Bush, have all helped contribute to our success. We plan to leverage and partner with them even further to bolster our impact domestically and around the world.

The First Tee’s Reach

Our chapter is one of many in The First Tee network. The First Tee is reaching young people in all 50 states and select international locations on golf courses, in elementary schools and through other youth-serving organizations.


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